Draft One of Ancillary Texts

For my first draft of my advertisement i have taken inspirational from one of the posters i have analysed (the issues poster) as i thought it was simple but yet good layout and its an alternative idea which is the look i am going for. Although i may add an image of one of the people who are star in my music video and carry out the emphasis of the red when doing so (example show on my post of a drawn up draft of my digipack) From the issues poster i have analysed i have included the idea of having a place where the audience can pre order the cd as i thought this was a good feature to include, when doing this i have included a link to a website (another media platform and a form of web 2.0) and i have made up my own name for a record label 'lock down records' as this is a feature that is included in all music side of media as every source of music needs a record company when releasing as this is a conventional feature. The poster may need some tweaking as i want continuity throughout my ancillary texts as i have found this is conventional of a CD and magazine poster when i was looking at research products. I have also made sure to include a date of the singles release which again is crucial for a poster advertising the release of a single as this allows the audience to know when the cd / single is available to buy which again is a conventional feature of an advertisment advertising the release of a cd or single. 

The first draft of my digi pack back cover and front cover i have continued to use the colours red and black throughout for the text which is also featured on the poster, i have done this to make sure there is continuity throughout my media platforms as again this is a conventional feature which when i did my research for the ancillary texts. I have made sure that i have included a parental advisory label on my cd cover as i have found when doing research that this is usually found on cds of the pop punk genre for example the 'blink 182 - take of your jacket and pants" cd includes a parental advisory sticker and this is of the same genre of my music video therefore i have used this feature as it is usually on most pop punk cd covers therefore my genre may also be recognised by this by the audience. I have made sure to include a price code as this is included on all cds of every genre so that it is available to buy. Referring back to my drawn digipack i am going to be influenced by that further in my complete digipack as it will make the genre more recognisable as a subgenre. 

Inspirations

Analysing Adverts and Posters.

 

The bands name is featured twice on this album advertisement, it is featured on the subtexts of the advertisement and it is also displayed on the illustration of the main image which is the album cover. This is bigger than the rest of the text on the page as it wants to grab the audiences attention and it also shows the audience the album cover so that when they go out to buy it they can easily recognize it from looking at the advertisement.

The release date for the album is a key feature for album advertisements as it is important that the audience know when the album is released and available to buy in order for the band a companies to make profit. the advertisement is published before the album is available so that the audience have something to look forward and count down if they may for the albums release.

The text "Neighborhoods" is the name of the album and it also relates well with the main image of the album cover as the album cover looks like a small neighborhood. Usually most album covers and album names relate with each other and this is a typical convention for the media products. All the text on this album advertisement is in capital letters which connotes that they are trying to grab the audiences attention by in a sense "shouting" at the audience with the text as usually capital letters in texts are to grab your attention and in this case they are doing the same by making the audience aware, also by using capital letters for the text it shows that this is very important to know that blink 182's new album is coming out. The advertisement poster includes the text "featuring "up all night"" which is the song blink released off this album first meaning that the audience could get to know and like it before the album came out and because the album features this song and the audience like it they will want to buy it because that song is included on it which they was introduced to and liked, giving them more of a reason to buy the album. At the bottom of the poster the official website for blink 182 is included so that bands can go onto the website using web 2.0 and this is included on an poster advertisement which may be featured on a magazine meaning that all media platforms are coming together and being used.

Throughout they is continuity and an established housestyle throughout for the album cover and the poster advertisement as the colours black and white have only been used throughout and the same font size has been used. The colours black and white used also relate back to the main image of the album cover which is also in black and white. These colours have broken a convention to the pop punk genre i have researched and gone against conventions which again is another convention of pop punk in its self as the genre likes to "break rules". Overall i like the layout and look this advertisement has gone for and it looks laid back which is what i expect of this genre.

Research in CD posters and advertising.

This CD advertisement is featured in an alternative music magazine. This magazine attracts stereotypes who would be interested in this genre of music. This CD advertisement is not typical and conventional of a magazine poster advertising a cd at all which connotes that they are being alternative to represent their type of genre which is being alternative.
This CD poster is a blown up version of the album cover. The colours black take up the majority of the poster which represents their genre of being a metalcore band as black is a stereotypical colour to be used on this genre of musics media platforms as it attracts the audience they are appealing to as they will recognise this a being a feature of metal core were as bright coloured cd covers are usually representative of pop musis
The poster includes a date release for the CD which is needed on a advertisement for a CD so that the audience knows when its available to buy. It also gives a site name where you can pre order the CD and this is also a good feature to include and i will use this feature on my poster.

This is the album cover (right) which the poster is advertising.

Research in CD packs

The CD cover for Funeral for a Friends - Memory and Humanity is very more artistic than the Blink 182 album which has a more "simple" look and layout. it features a "ladder" or "DNA" made of roots from the ground which could connote and represent a stairway to heaven. The cover is mostly made up of the colours purple and green and black and this is also carried out and continued through out the CD pack.
Funeral for a Friend are a melodic metal band therefore may use dark colors for their CD covers to fit the stereotypes which come with this genre of music therefore so it can be recognized by fans of the genre straightaway as it will catch their eye and cage their interest to buy the CD.

Inside the cd pack the features a close up shot of the boys eye who also features on the front of the cover. Inside it also features each band members name and what their part in the band is, this feature isn't usually found in CDs and this is an alternative feature which may also represent the band as trying to be a little different and breaking conventions. The Cd is fully black which again fits the stereotype and conventions of a melodic metal band. The text on the CD cover is also black meaning the CD is black on black which makes it a little hard to read.

The back cover of the CD also includes the same art work which is on the front of the CD although this one does not include the boy in the picture. but the colours and parts of the art work and continued through out the CD pack which again is conventional of most genres of cds. Just like the blink 182 cd the songs again are listed in a row rather than a list going downwards which is what we expect to see on cd covers which again may connote that these bands are alternative and are trying to break the stereotypical conventions to show that they are different.

Research in CD packs.

This is the front cover of a Blink 182 Cd called "take off your pants and jacket" the colours used are mostly black with the three circles (red, yellow and green" this resembles a traffic light and includes the pictures of a plane, pants and jacket which relates back to the albums name "take off your pants and jacket" the plane standing for 'take off' and the image of the pants and jacket standing for the pants and jacket. The front cover is conventional as it includes the bands name which is typical on a cd cover. It also includes a parental advisory label which is usually found on this genre of music cds. 

The inside of the CD there are 13 circles (again using the red, yellow and green which is also featured on the front, using continuity throughout) the circles all feature an image which relates to the songs on the album. For example.
Number 4 is an image of a Christmas stocking with a beer in and stands for track 4 which the song is titled "happy holidays you b*****d"
Number 12 is an image of a face with tape over the mouth and track 12 is titled "shut up"
this is a fun feature for a CD pack which relates back to the genre of pop punk which is conventionally a fun type of music and always feature the idea of fun in their different media platforms.

The back cover of the CD is white and features long shot image of the band members of blink 182 and again the colours of red, green and yellow are continuing throughout the cd cover. Instead of listing the tracks in list the songs on this cd are listed in a row, which typical cd covers are listed downward. Looking as this CD has helped as researched into my own CD cover because this is the same genre as what i am creating therefore i can get a conventional idea for my product.

CD cover

 

For my cd cover I have chosen the girl who stars in my video for the main image on the front cover of the cd case. I have chosen to use the colour red as it is bright and is used on many pop punk cd covers and it is a convention of this genre. The lettering / font for th text is laid back and messy to connote "rebellion" which again is another convention of this genre as is attracts the audience I am aiming my product towards.